
After intently refreshing the liveblogs, skimming the news and product pages and taking in the keynote, allow me to join every other blog that made a post this evening by communicating my opinions on the product launches that took place today …
Time Capsule
http://www.apple.com/timecapsule/
Packing the reliability of the Airport Extreme Base-station with a high-capacity drive is a magnificent idea, and frankly long overdue. I’m curious as to whether or not the internal drive can be used for regular storage beyond backups, or if the USB still accepts additional external drives - if so, I could be very tempted to trade in my dodgy router and/or external hard drive for the convenience of house-wide iTunes library access - especially at such an agreeable price.
iPhone & iPod Touch Updates
http://www.apple.com/iphone/
Gradually working their way down the list of features that should have existed in the first place, finally multiple senders for SMS messages sees the light of day. Google Maps has also massively benefited from a UI overhaul, now including the ability to pin-point your current location via cell-tower triangulation - genius! You now also have the ability to reshuffle menu items - not only on the home screen, but within the iPod app itself - finally making it slightly easier for me to get at my podcasts. Nothing we didn’t expect, though, except for the $20 upgrade for current Touch owners, though? What happened to the respecting, apologetic Apple that warmed our hearts when they forked out rebates to ripped-off iPhone early adopters?
iTunes Movie Rentals & Apple TV
http://www.apple.com/appletv/
Another brilliantly executed distribution model heavily rumored for good reason. Once this rolls out internationally, it’s definitely going to pave the way for future distribution of digital content (which will hopefully be a little less strict on the limitations). High-definition rentals has finally given the Apple TV a reason to exist, and packaging the entire UI overhaul and expanded feature list into a free software update was an unexpected but obviously fruitful gesture. I’m still holding out for a third-party developer to break it open and add a Freeview-compliant EPG before I rush out to buy one, but looks like I’ll be sat here for some time yet.
Macbook Air
http://www.apple.com/macbookair/
For £100 of a difference between the low-end Macbook Pro and the low-end Macbook Air, you lose almost 2 inches of screen space, a good chunk of processing power, half the standard hard drive space, the Superdrive and almost every port except one USB input. For that loss, you get … portability. Honestly, Apple, I don’t think it’s worth it. My 17″ Macbook Pro is thin and light when you take into consideration the power, usability and storage - which is what I predict most people will do before reconsidering their purchase. At a lower price and with a higher screen size, it would have been an excellent cousin to the Macbook and fill the niche of those who dislike the Macbooks’ bulk & small screen but enjoy the affordably average specs. Still, on the up, it’s absolutely gorgeous and impressively tiny - and it’s nice to see a soft introduction of multi-touch and solid-state drives - just not enough to justify the price or hassle.
And that’s it. Expect a few interesting announcements from other developers and Apple affiliates as Macworld continues.